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Blackpool Council have recently  committed an additional £2 million  to support the adult social care sector in Blackpool to provide the ‘real Living Wage’ to social care staff.

The current National Living Wage (people aged 23 and over) is £9.50 per hour.

For several years now Blackpool Council has been reflecting a higher than National Living Wage rate in their costing models to support social care providers with the challenges of recruitment and retention.


In 2022 for the first time, the proposals include the ‘real Living Wage’*, which takes hourly pay up from £9.50 per hour to £9.90.

We have been working closely with providers on this proposal and a total of 73 adult social care providers have signed up to pay the real Living wage to their staff.

Organisations already committed to paying the real living wage
Business nameBusiness type
Hollings Lodge Residential care
Acorn Lodge Residential care Home Residential care
45 Watson Road Residential care
Adalena House Residential care
Annacliffe Residential Home Residential care
Ashbourne Lodge Rest Home Residential care
Autumn Leaves UK Limited Residential care
Avonbloom Retirement Home Residential care
Belgravia Care Home Residential care
Balmoral Rest Home Residential care
Belsfield House Residential care
Berwick House Rest Home Residential care
Broadway Care Home Residential care
Bronswick House Residential care
Brooklands Nursing and Care Home Residential care
Carlin Lodge Residential care
Dunblane House Residential care
Duxbury House Residential care Home Residential care
Elmsdene Care Home Residential care
Farthings Nursing Home Residential care
Glen Tanar Rest Home Residential care
Glenroyd Residential care
Gwenlyn House Residential care
Haddon Court Limited Residential care
Highgrove Rest Home Ltd Residential care
Hollins Bank Care Home Residential care
Honeysuckle House Residential care
Jah-Jireh Charity Homes Blackpool Residential care
Langdales Residential care
Lavender Lodge Care Home Residential care
Links Lodge Residential care
Merwood Rest Home Residential care
Napier Lodge Limited Residential care
New Victoria Nursing Home Residential care
North Shore Nursing home Residential care
Nightingales Nursing Home Residential care
Park View Care Home with Nursing Residential care
Pennystone Court Residential care
Princess Alexandra Home For The Blind Residential care
Ryecourt Nursing Home Residential care
Redbricks Care Home Residential care
Sandycroft Nursing Home Residential care
St Stephens Nursing Home Residential care
The Highcroft Care Home Residential care
The Sylvester Care Centre Residential care
Waterside Care Home Residential care
Watson House Rest Home Residential care
Westfield Rest Home Residential care
Rosehaven Residential care Home Residential care
The Willows Care Home Residential care
Gilwood Lodge Residential care
The Owls Care Home Residential care
Ability 2 Achieve Care & Support Limited Non-residential care
Autism Initiatives Non-residential care
Lifeways Community Care Ltd Non-residential care
Creative Support Limited Non-residential care
United Response Non-residential care
The Disabilities Trust Non-residential care
Northern Life Care Limited Non-residential care
Lifeways SIL Ltd Non-residential care
Paramount Care and Safety Ltd Non-residential care
Independent Living (North West) Ltd Non-residential care
Making Space Non-residential care
1 Homecare Ltd Non-residential care
Baxter Life Care Limited Non-residential care
Care Solutions Fylde Limited Non-residential care
Cherish UK Ltd Non-residential care
Guardian Homecare Ltd Non-residential care
I Care (GB) Limited Non-residential care
Routes Healthcare (North) Ltd Non-residential care
Napier Homecare Services Ltd Non-residential care
Paramount Care and Safety Ltd Non-residential care
Delta Care Ltd Non-residential care

The council continue to work with  providers who are not able to commit to the real Living Wage just yet to understand the issues and try to address the barriers.

Care workers have had an incredibly difficult time during the pandemic. They have delivered services to the most vulnerable in our community and have been instrumental in the fight with their selflessness and care.

Understandably, social care staff sometimes feel undervalued when compared to staff working in retail on higher rates of pay.

Whilst pay can’t always be matched to other sectors, this is one of the reasons why the council has taken the decision to model its fee rates based on the real Living Wage calculations.

In return, providers have committed to use the increase in the fee rate to pay their staff a higher basic hourly pay rate.

Fee rate proposal 2022/20223 

Fee rate proposals
DescriptionRLW - Proposed rate £NLW - Proposed rate £Difference £

Hourly rate in cost models




Care at home rate




LD Rate




Sleep-in rate




Standard residential rate




Higher residential rate




Day care (per session)





For more information on the real Living Wage for the adult care sector in Blackpool contact our contracts team.